

People buying Apple products want to be told by Apple what’s allowed. The walled garden is core to Apple’s product philosophy. It’s not like everybody was expecting Apple to be super open and inclusive with anything and then be taken by surprise from the Fortnite situation. Even before they deprecated open standards because their own tech is supposedly evolving faster and are better integrated.
People wanting to play Fortnite on phones can just get a reasonably specced Android phone and install EGS next to Play Store with just a few taps.
I was merely stating in simple words what Apple’s product is and that their customers respond to exactly that. You choice of words shows that a loud fraction of their user base is a cult, though.