Thinking about the fun “become ungovernable” memes, and how “become unmarketable” would potentially be even more fitting in corporate dominated societies.
By hiring me as an Unfluencer. Say you’re a marketing rep working for Adidas, and you want people to view Umbro as totally uncool; Hire me as an unfluencer, and I will start shilling for Umbro, and my mere endorsement will make Umbro so uncool that everyone flocks to Adidas instead.
No no, if they could hire you for that you’d be marketable, but if you actively liked the product and kept talking them up only to make them uncool and refused being paid to or paid to stop, maybe? 🤔
Curse a lot. Think of how google’s AI summary won’t appear if you include the word “fuck” in your search, or how everyone on social media is self-censoring naughty words for fear of The Algorithm. The internet has been carefully curated and manicured to be marketable to every possible demographic, so they can milk data from everyone; from the six year old watching Fortnite videos to the pearl-clutching suburbanites worried about the Gays corrupting their Family Values. Become unmarketable by swearing like a sailor. Make communities with your fellow potty-mouths. Rebel against censorship by saying “fuck” a lot.
Fuck yes!
The internet has been carefully curated […]
You mean the fuckin’ corporate internet? 😜
George Carlin led the way here: just curse and talk about sensitive subjects a lot, marketers are desperately afraid of anything that might challenge their consumers.
From a practical perspective, partitioning helps make a person unmarketable in practice. The ad industry is primarily driven by tracking the response of the individual. If you never mix your work device with your social device and both of these are isolated from your shopping device, it is hard to track responses. It is best to also keep all of these devices on separate VPN connections from different continents.
Try rotting.
Would taking notes from some dogs and rolling in foul stuff count?
