I’m just imagining a room full of people coming up with dozens of random jingles using random letters that almost sound like English before shipping it off to marketing to sell as the “next big drug”
I’m just imagining a room full of people coming up with dozens of random jingles using random letters that almost sound like English before shipping it off to marketing to sell as the “next big drug”
The USAN (United States Adopted Name) Council comes up with the drug names. They’re an independent group who assigns nonproprietary names to new drugs.
Drug companies can give their drug a brand name (like “Zyrtec”) but the USAN Council decides the universal name (like “Cetirizine”) first.