blocks most ads
Super important and makes this completely useless.
Somebody didn’t read the article! It’s only Music videos that will have ads. It seems the cost savings here are all from cutting out record label contracts
I did read the article. Music videos on YouTube are YouTube videos. Adding ads to them doesn’t magically make them something else.
What they’re really saying is “oh, well, we want you to get used to the subscription model having ads on some things, because we plan to expand it massively in the future.”
We’re arguing about whether music videos are videos and therefore there will be ads on videos… Here’s what the article says. Pretty straightforward.
With YouTube Lite, customers will be able to watch videos across verticals like gaming, fashion, beauty, cooking, news, and more, ad-free, but will be shown ads on music content and music videos.
My YT usage includes exactly zero anything related to music, so this seems relevant for me.
I don’t want ads in any of my videos, but if I have to have intrusive and distracting profit generating clips interrupt what I actually want to watch … I think music videos are among the ones I’d prefer disrupted the least.
Then you are using it for music and pay the full rate.
Well, in fact, I just tolerate the ads and don’t directly offer financial recompense. Indeed, if I were to go for a paid tier, you are correct that it would likely be one that didn’t put ads where I want them least.
They also appear on the main screen, as you’re browsing and on shorts
Good for them. Still won’t give them money ever
As an entry-level subscription, the new tier won’t offer several benefits in the full YouTube Premium ($13.99 per month) subscription, like downloads, background play, or the ability to watch music videos ad-free.
I wonder how much electricity is wasted on this alone. Probably so many people leaving their screens powered on just to continue listening to something without it stopping.
Thanks, but I prefer Revanced.
With YouTube Lite, customers will be able to watch videos across verticals like gaming, fashion, beauty, cooking, news, and more, ad-free
Oh wow. They’ll remove some, but not all, ads!
[T]he new tier won’t offer several benefits in the full YouTube Premium ($13.99 per month) subscription, like downloads, background play, or the ability to watch music videos ad-free.
Price-gating downloads seems pretty evil. The feature doesn’t cost Google any extra money. It could even save them a little server strain if a user wants to watch the same video repeatedly. But clearly, this is where Google’s surveillance pays off: they know what people want, and they know to demand an extra $6/month for it.
Is “verticals” marketing speak for “categories” or “genres” or does it mean something else?
It varies by org but yes verticals are usually product silos that serve certain types of customers or needs.
I appreciate the information and that you took the time to answer, but I hate that combination of words.
Still … Thank you for the response.
It definitely sounds a tad dehumanizing, and I’m not sure if that’s intentional or not…
Vertical market, where they do all of one thing soup to nuts, as opposed to a horizontal market, where they do a little bit of one thing but sell it in a wide variety of scenarios.
I don’t get the people shitting on this. It’s a very fair plan. Something I’ve been wishing existed for the past month, even. Like the article states, it’s for people who use YT to watch TV (me).
I just hope there’s a yearly plan to get a little bit more of a discount. Student plan is the same price but no yearly plan, so it comes to ~$90 per year.
Smart tube
Yep. Smart tube on the TV, Firefox + ubo on phone and laptop.
I’m using revanced on my phone
I heard people still get ads even on full price
Have it . Never seen an ad besides what the creator makes in his video.
What about homepage?
Nope. Unless you’re talking about sponsors that content creators hock.
The app allows you to skip to commonly skipped-to-areas, which often makes skipping that kind of content very quick and simple. I’m not sure if that’s a a feature of the free version though
Had it for years no ads ever anywhere on YouTube.
Tempting, but I’ll stick with free sponsorblock. I could be convinced to switch if they started paying me though
Too little too late, I wish there was a non-US alternative to YouTube.
Nebula is US based, but it’s quite different and has some overlap with some popular YouTube channels. $6/month or $60/year, and you can find discounts through various YouTube channel referral codes
If they bundled youtube music with it, maybe I’ll consider it. But this lite version will have ads on music and music videos.
Wait… Isn’t that what premium is?
lol wait, that’s just YouTube premium isn’t it?? and that’s existed for a long time already
Every previous YouTube premium post used to be inundated with people asking for a YouTube premium that didn’t include music because everyone already has music from Apple or Spotify. This is YouTube’s offering for that, except it’s a shitty version that takes away more than just music.
That’s YouTube premium, that product already exists.
Honestly a music video is basically one long commercial anyway I’m surprised they would have ads.